Logging Off Club: February
Monthly Newsletter
Reflections
The Irony of Logging Off as a Trend
There's something quietly amusing about the latest trend on social media being… not being on social media. From film photography to the “what’s in my analogue basket” videos, the "analogue life" has become, paradoxically, extremely online.
People are clearly feeling the weight of the infinite scroll, the algorithm, and being constantly reachable, and while the instinct to reach for something slower and more tangible is a healthy one, if going analogue becomes a trend - something to be consumed, performed, and shared - it risks being just another cycle of the same compulsive, addictive, consumerist behaviour. Mass-buying physical media you'll never use, or a film camera, because the aesthetic is ‘having its moment’. This changes the form but not the impulse. Real disconnection isn't a purchase. It's a practice, built slowly through habit and intention. A library card is a more radical act than a vinyl haul, and generates one less piece of content on someone else's feed.
There's also something lost when we outsource the discovery itself. Half the joy of building an offline life is the wandering - the hobby you stumbled into by accident, the habit that turned out to be uniquely yours. When someone else's curated "analogue aesthetic" becomes the template, you skip that process entirely. You arrive at the destination without the journey.
Trends can be entry points to something more meaningful, but only if we're honest with ourselves about what we're actually doing and why.
At Logging Off Club, that's exactly the tension we sit with. Not anti-technology purism, not an aesthetic to perform, just the slower, less glamorous work of actually changing your relationship with your phone and your attention. So by all means, put the phone down and pick up your vinyl record, your film camera, your ‘analogue basket’, but notice the difference between doing it for the feeling and doing it for the post afterwards.
People are waking up, but we really hope this 'trend' ends in meaningful change.
Our HQLT this month
(high-quality-leisure-time)
ADELE:
Step aerobics at the leisure centre, reading fiction, cooking a new recipe for my friend, going out for a dance, getting my nails done, spin class, a silent disco with strangers, new tattoos!
INDIA:
Some very wet dog walks, hosting Logging Off Club New Forest’s first event, open mic night and playing pool with an old friend, learning how to lacto-ferment & started making homemade sauerkraut.
February’s guide to being Offline
This month, I started writing my gym workouts out on paper. This means I can keep my phone in my bag while I’m working out and not be tempted to check it between sets. It feels less socially avoidant and keeps my brain less overwhelmed, instead of flicking between apps, making myself look busy just to avoid eye contact (guilty!). Perhaps try it for your next workout!
What we’re reading
FICTION
Open Wide, by Jessica Gross.
NON-FICTION
The Green Ages, by Annette Kehnel.
ARTICLE
We have lost so much of ourselves to smartphones: can we get it back? Read here.
News in the offline world
Zuckerberg defends Meta in landmark social media addiction trial.
If you’ve been paying attention to the US lawsuit and are wondering when we might have similar action in the UK, you could be the person to help us do just that.
If you’re a parent of a 13-15-year-old who uses either TikTok or Instagram excessively (approximately 90-120minutes+ per day on average) please get in touch via our enquiries form.
Adele is supporting a law firm to find claimants who fit the bill to hold social media to account for its addictive and predatory design, which targets children.
Where we’re walking
Away in Shropshire this weekend, so we’re taking on The Strettons, analogue style. Our host left us these cards from ‘30 walks in Shropshire’, so we’ll be taking these, a map & hoping for a dry few hours.
The walk we have chosen takes you through a mixture of fields & woodland with a range of hills overlooking the Stretton Gap - with a total of 14 stiles!
We’ll likely stop in Church Stretton at the finish and reward ourselves with a coffee and a browse around the shops.
Thinker of the month
School of Attention are a non-profit organisation dedicated to ATTENTION ACTIVISM: the movement to push back against the fracking of human attention by coercive digital technologies.
Check out their resources here.
What we’re listening to
Offline events this month
perediza exchange x Logging Off Club at GALLERY46
By Logging Off Club London
GALLERY46 — 46 Ashfield St, London E1 2AJ
Saturday, February 28th, 2026
1:00 pm – 3:00 pm
Film Screening
By Logging Off Club
On the 12th March, we’ll be hosting an exclusive screening of an incredibly moving documentary film with Lush at their studio in Soho, with a conversation on the themes afterwards. We’ll be announcing the details soon, but trust us, you don’t want to miss this.
Journal prompt
What is a small, everyday gesture that makes you feel deeply loved and appreciated? Is this something you can do more for yourself, or give to others, too?
See you next month,
India & Adele